Double Clutch X

Double Clutch X

Thats right folks, your favourite destination for UK based NBA content has partnered up with the NBA’s official European online store,

We, like you, stan for the NBA (obvs) and we, like you, love our NBA gear. It’s been a while in the works, but we’re excited to share with you a 15% discount code – that’s right, you didn’t mis-hear Mike on the latest pod with Kirk Goldsberry – use code DCPOD15 on your purchases at for a tasty little discount. This should be the first of many exciting opportunities with our favourite league’s official store.

You might not be aware, but you’re not alone in your NBA fandom… the UK is top five European market for the NBA store. In fact, we’re the second biggest, trailing only France terms of sales. And ahead of Germany, Italy and Spain.

In terms of UK consumption, it comes as no surprise to find that three-time NBA Champion and four-time NBA MVP LeBron James has again captured the top spot on the NBA’s list of most popular jerseys in the UK, whilst the Golden State Warriors have earned the top spot on the team merchandise list. Results are based on sales on from October 2018 through April 2019.

Rounding out the top five players are the Golden State Warriors’ Stephen Curry (No. 2), the Miami Heat’s Dwyane Wade (No.3) – a testament to the popularity of the three-time NBA Champion and 13-time All-Star on his farewell tour – the Boston Celtics’ Kyrie Irving (No. 4) and the Milwaukee Bucks’ Giannis Antetokounmpo (No. 5), the only European player in the top 10.

LeBron James’ move to the Los Angeles Lakers last summer has had a significant impact, with Lakers merchandise reaching the second spot in the UK (up from fourth last year). The Warriors and the Lakers are followed by the Chicago Bulls at No. 3, the New York Knicks at No. 4, the Boston Celtics at No. 5 on the team merchandise list.

Europe-wide, LeBron James remains at the top spot of the NBA’s most popular jersey list, with Rookie of the Year contender Luka Doncic making his debut on the list at No. 14. Meanwhile, the Los Angeles Lakers have replaced the Golden State Warriors as the most popular team in Europe in the team merchandise list.

Top 10 Selling Jerseys on (UK)

  1. LeBron James, Los Angeles Lakers
  2. Stephen Curry, Golden State Warriors
  3. Dwyane Wade, Miami Heat
  4. Kyrie Irving, Boston Celtics
  5. Giannis Antetokounmpo, Milwaukee Bucks
  6. Vince Carter, Atlanta Hawks
  7. Kevin Durant, Golden State Warriors
  8. Russell Westbrook, Oklahoma City Thunder
  9. Kawhi Leonard, Toronto Raptors
  10. James Harden, Houston Rockets

Top 10 Most Popular Teams on (UK)

  1. Golden State Warriors
  2. Los Angeles Lakers
  3. Chicago Bulls
  4. New York Knicks
  5. Boston Celtics
  6. Toronto Raptors
  7. Cleveland Cavaliers
  8. Miami Heat
  9. Milwaukee Bucks
  10. Oklahoma City Thunder

Top 10 Selling Jerseys on (Europe)

  1. LeBron James, Los Angeles Lakers
  2. Stephen Curry, Golden State Warriors
  3. Dwyane Wade, Miami Heat
  4. Giannis Antetokounmpo, Milwaukee Bucks
  5. Kyrie Irving, Boston Celtics
  6. Russell Westbrook, Oklahoma City Thunder
  7. Kevin Durant, Golden State Warriors
  8. James Harden, Houston Rockets
  9. Jayson Tatum, Boston Celtics
  10. Joel Embiid, Philadelphia 76ers

Top 10 Most Popular Teams on (Europe)

  1. Los Angeles Lakers
  2. Golden State Warriors
  3. Boston Celtics
  4. Chicago Bulls
  5. Cleveland Cavaliers
  6. Oklahoma City Thunder
  7. Toronto Raptors
  8. Philadelphia 76ers
  9. Milwaukee Bucks
  10. Miami Heat                    

Did your favourite player or team make the cut? Doesn’t matter, you now have an extra incentive to keep them there or get them there – no need to thank us. We got you fam. Remember to use the code DCPOD15 anytime you make a purchase at for 15% discount off your future purchases.